How to Style like Matt Rife – do casual cool like the funny man, with timeless basics in sophisticated neutral hues from Stòffa and Frame, contrasting with a black Ralph Lauren T-shirt

Classic white sneakers and a good gold watch are wardrobe essentials no guy should be without – complete your look with Saint Laurent footwear and an iconic Rolex

Comedian Matt Rife settled on timeless basics in classic neutral hues for his appearance at the 2024 People’s Choice Country Awards, which was held in Nashville last September. The well-dressed funnyman was one of the night’s presenters, and introduced Machine Gun Kelly’s performance. Rife accessorised his ensemble with two key essentials every guy should own – a pair of white trainers and a gold watch.

Frame jeans

Overshirt by Stòffa

Rolex Day-Date 40

Polo Ralph Lauren T-shirt

Saint Laurent trainers